Colorado Gym Owner Uses Reward-Based Business Model for His Affiliate, Incentivizes Members Who “Willingly Pursue their Fitness”

Ethan Townsend wanted to open a CrossFit gym, but as a personal trainer he knew how financially risky it could be, but he went on to do it anyway. Now, he is the owner of Official Fitness/OFW CrossFit where he’s instilled a rewards-based membership model that he says is the key to his success.  Official […]