CrossFit to Release Content Kit to Affiliates to “Re-Energize the Brand” and Drive More People into the Community

In the coming months, CrossFit LLC will launch a content kit to affiliates to help gyms with their sales and marketing efforts. “One of CrossFit HQ’s priorities this year is to invest and re-energize the brand…The intention of our new content is two-fold — to improve the perception of CrossFit and encourage people who’ve never […]